360 Athletics Brand Story
Canada’s Partner in Sports, Fitness & Recovery
For over 50 years, 360 Athletics has been Canada’s trusted institutional sporting
goods wholesaler, rooted in education, fitness, and athletic excellence.
What began serving schools and community programs has grown into a nationwide partnership with sports, fitness, and recovery professionals—built on quality,
reliability, and innovation.
From our 20,000-square-foot Oakville facility, our in-house team and network of educators deliver personalized service and expert guidance to institutions,
retailers, and organizations across Canada.
As exclusive distributors of leading brands including Hyperice, Normatec, COREFX, Concorde Fitness, Coach Soak, Firefly, Cryon-X and KT Tape, we provide access to the latest performance and recovery technologies trusted by athletes and educators alike.
More than a wholesaler, 360 Athletics is a long-term partner—dedicated to inspiring confidence, enabling success, and driving innovation across every athletic journey.